Md. Nabidul Haque | Assistant Controller of News, Bangladesh Betar

Assistant Controller of News, Bangladesh Betar

Md. Nabidul Haque is a marketing-trained media and research professional and Assistant Controller of News at Bangladesh Betar, with more than seven years of economic and financial reporting, evidence-based analysis, source verification and editorial production. Holding an MBA and a BBA in Marketing from the University of Dhaka, the research centres on marketing analytics and business analytics: the use of customer, market, financial and digital data in strategic decisions, AI-enabled marketing, consumer behaviour and the effects of generative AI on advertising and analytics work, with two published articles in 2025.

Recent Research Articles

Latest publications and research insights.

When Personalization Becomes Persuasion: Disclosure, Autonomy, and Conversion in Generative-AI Advertising

Generative AI enables advertisers to customize content on a per-person basis with minimal additional expense. The ability to make things seem more relevant can also diminish the persuasive message and reduce consumer choice. This study investigates the influence of personalization intensity and disclosure of AI generated content on the perceived relevance, manipulation, autonomy, trust, and conversion intention. A simulation-based 2 × 2 online experiment was designed using 1,248 synthetic respon

2025

CategoryGenerative AI Advertising and Consumer Behaviour

The Augmentation Trap in Analytics Teams: Short-Run AI Productivity, Skill Erosion, and Decision Resilience

AI can make analytics teams faster, but it can also be faster without human ability. A concept of augmentation trap is developed and tested in this study. The fallacy is that continuously using AI will enhance existing productions but will also decrease the ability to do analysis without AI and make people overly reliant on the AI system. The paper establishes the connections between human-AI complementarity, experiential learning, cognitive offloading, automation bias and organizational resilie

2025

CategoryAI and Analytics Work

Publication Pipeline

Active journals and conference submissions.

No publications available at the moment.

Education & Experience

2015

Master of Business Administration (MBA), Marketing

University of Dhaka

CGPA 3.27/4.00

2014

Bachelor of Business Administration (BBA), Marketing

University of Dhaka

CGPA 3.45/4.00

2010

Higher Secondary Certificate (Business Studies)

Rajuk Uttara Model College, Dhaka

GPA 5.00

2008

Secondary School Certificate (Business Studies)

Rajuk Uttara Model College, Dhaka

GPA 5.00

2018–Present

Assistant Controller of News

Bangladesh Betar (state-owned media), Dhaka

Gathers and analyses economic and financial information from government reports, stock exchanges and policy documents; prepares data-driven reports on economic trends and financial markets; researches, writes and edits news, features and digital content; fact-checks and verifies sources.

2008

Bangladesh Government Merit Scholarship

2005

Education Board Scholarship, Dhaka

Training and Certifications

2025

Introduction to R Programming for Data Science

IBM / Coursera

2025

Programming for Everybody (Python)

University of Michigan / Coursera

2025

Research Methodology: Basic to Advanced

Research Help Bangladesh

2024

Cyberdiplomacy Online Training Course

United Nations Office for Disarmament Affairs

2024

Cyber Security for Media Professionals

National Institute of Mass Communication

2019

Breaking News and Verification Workshop

BBC World Service

2019

Digital Media Training for Radio Stations

Voice of America / USAGM

Skills

Data and research

SPSS, Google Sheets, introductory Python and R; quantitative and qualitative methods; Atlas.ti, NVivo, Zotero, KoboToolbox

Media

News and feature writing, interviewing, fact-checking, digital verification, editing, broadcast reporting, digital content management

Languages

Bangla (native); English (IELTS Academic 7.5, CEFR C1)